“In a rousing presentation at the 2024 Design Leadership Summit in Edinburgh, Soane Britain’s founder Lulu Lytle, OBE, makes an existential case for the fusion of craftsmanship and innovation. It’s a message the whole design industry should hear.” – Design Leadership Network.
“To ensure that traditional craftsmanship – true, local, honest craftsmanship – survives into the next generation, it needs our support. Such a movement could make a real difference towards a better, happier, culturally and aesthetically richer, more honest world. This movement towards total transparency – how, where, and most crucially, by whom something has been made would encourage honest business practices, placing emphasis on the value of enduring quality and ultimately the stories these craftsman-made objects tell.” – Lulu Lytle, Founder, Soane Britain.